Stella McCartney Compressed T-Shirt
Even one of the worlds leading fashion brands love a compressed T-Shirt!
In this case, Stellas new cologne bottle was launched alongside the compressed bottle T-Shirt, an almost identical replica of the original.
Inside was a 100% organic printed cotton T-shirt printed in four colour process.
Benefits?
Adds a whole lot of value in comparison to a plain printed T-shirt for less money.
An almost exact replica of the actual product almost confuses the client into thinking it's the real thing.