Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
In a business landscape where personal touch makes a monumental difference, personalised gifts have surfaced as a cornerstone strategy for nurturing client relationships. We understand that the right gift can convey a sense of genuine appreciation and recognition of a client’s unique importance to our business....
As consumer awareness around environmental issues deepens, so does the importance of aligning brand practices with eco-friendly initiatives. This evolving trend is why we focus on sourcing and providing promotional products that aren’t just good for business, but good for the planet, too. Eco-friendly promotional items offer a dual advantage—they not only enable us to portray our brand in a positive light but also demonstrate our commitment to sustainability....
As 2024 unfolds, we find ourselves in a landscape where corporate gifting continues to evolve, pushing us to think creatively and personalise more deeply. In our line of work, we're always on the lookout for trends that not only excite and surprise but also resonate deeply with corporate values and brand identities....
In the competitive realm of custom merchandise, providing personalised customer service isn't just an add-on; it's essential for differentiation and customer loyalty. At our core, we understand that every interaction with clients presents an opportunity to showcase our commitment not only to quality products but also to tailored experiences that reflect their unique needs and preferences....
In today’s competitive market, the art of gifting within the corporate world has transcended beyond mere transactional exchanges. It has become a strategic component of brand identity and client relationship management. Effective corporate gifting isn't just about handing out presents; it’s a form of communication, a way to convey your brand’s values, and an opportunity to deepen connections with clients and employees....
In today’s competitive marketplace, mastering the art of personalised customer service is not just an option; it’s an essential strategy that sets us apart from the competition. At the heart of our business, we focus on creating real connections with our customers....
Seasonal corporate gifting is an art that harmonises thoughtful giving with strategic brand enhancement. As we navigate each season, the opportunity to strengthen connections with clients, employees, and partners through well-chosen gifts becomes crucial. These tokens of appreciation not only reiterate our commitment to these relationships but also underscore our brand's thoughtfulness and attention to detail....
In the realm of marketing, the quality of your print materials can speak volumes about your brand before a word is even read. As we navigate the bustling market of promotional products, it's pivotal to understand that the way we present our brand can significantly influence customer perception and interaction. High-quality prints are not just a choice; they are essential....
This trip to Hong Kong was a bit of a hit and run mission, 4 days, 3 nights, but hard and fast is our middle name at Withers & Co. We have been mixing things up with where we stay the last few trips, this time going for TUVE Hotel in Causeway Bay....
Effective marketing strategies have never been more crucial as businesses seek to differentiate themselves in today's competitive landscape. A powerful way to make your brand stand out among the competition is through the use of innovative custom promotional products. These items not only enhance your brand's visibility and create memorable experiences for customers but also provide lasting value that promotes customer loyalty and encourages repeat business....
In a world where brand recognition is more important than ever, businesses must continuously seek innovative ways to build and maintain a strong brand image that resonates with consumers. One highly effective marketing and branding solution is the use of custom corporate apparel....
In today's fast-paced and ever-evolving business landscape, it's crucial for organisations to continually invest in their single most valuable asset – their workforce. As one powerful means of fostering a strong and vibrant workplace culture, employee recognition has emerged as an essential tool for acknowledging exceptional efforts, celebrating key milestones, and promoting a sense of loyalty and belonging among staff....