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We are always searching the globe for the latest and greatest promotional products and merchandise trends Withers & Co. brings our clients new ideas, trend insights, and examples of how other companies use promotional products, branded merchandise, and apparel to build brand loyalty with their audiences. Your merchandise and apparel are tangible extensions of your company’s brand; something they can not only hear, or read but can touch and enjoy, so it needs to be right. 

Our blog is written to be a source for creative and economical ideas in designing branded merch for companies in New Zealand, providing our observations and building inspiration for future projects. Find something that resonates with you and Withers & Co can apply that concept to your merchandise and apparel here in New Zealand.

Archive: Jun 29, 2023, 12:00 AM

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5 Costly Mistakes to Avoid When Buying Promotional Products

Promotional products are a great way to boost brand recognition and customer loyalty. However, if not chosen or executed correctly, they can end up costing your business more than just money. Knowing about these mistakes will help you in the long run. To make things easier for you, here are five costly mistakes to avoid when buying promotional products. 1....

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Importance of Supplier Selection: 4 Red Flags to Watch Out For

Selecting the right supplier is crucial for the success of any business. The supplier plays a critical role in the supply chain, providing the necessary materials or products for the company to operate. Choosing the wrong supplier can result in delays, poor quality products, and harm the business's reputation....

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The Role of Promotional Products in Building Your Brand

Companies must set themselves apart from their rivals in the current cutthroat corporation landscape. One powerful way to achieve this is by using business promotional items to enhance brand recognition and create a lasting impression on customers.   Items can be personalised with a company's logo and message, which helps to enhance brand recognition and establish a favourable connection with the brand....

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Boost Your Business: How Promotional Products Improve Marketing

In today's competitive business landscape, standing out from the crowd is more important than ever. One way to do this is by incorporating promotional products into your marketing strategy. Promotional products are a cost-effective way to advertise your business and create brand awareness. They can be used as giveaways, incentives, or as part of a larger campaign....

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