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Category: corporate gifting

Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand. 

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The Art of Corporate Gifting: Strengthening B2B Relationships Through Creative Gifts

In today's competitive business landscape, companies continuously seek ways to create lasting impressions and strengthen their B2B relationships. While traditional corporate gifts still hold their place, adopting a more creative and innovative approach to gifting can help differentiate your brand, capture attention, and foster strong connections....

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Master the Art of B2B Corporate Gifting for Remote Events

In today's increasingly digital business landscape, virtual events and remote work situations have become the norm. While this shift presents new challenges, it also highlights the critical role that corporate gifting plays in fostering connections and maintaining strong B2B relationships. This guide will provide valuable advice for mastering B2B corporate gifting during remote events, showcasing Withers & Co's range of unique digital gift solutions and international delivery capabilities....

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Why Your B2B Gifts Need Custom Packaging to Make an Impact

In the competitive landscape of the business-to-business (B2B) industry, standing out from the crowd is more crucial than ever. One effective strategy that's often overlooked is custom packaging. It’s not just about wrapping up an item and shipping it out, it's about creating an unforgettable experience that starts the moment your client lays eyes on the package. We live in a world governed by visuals, and first impressions matter....

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Driving Trade Show Success: The Role of Strategic Promotional Products

Trade shows are a fantastic opportunity to make your brand shine, but let's be honest, it can be a bit overwhelming too. With countless businesses vying for attention, how do you ensure that your brand stands out from the crowd? One unconventional yet effective strategy that you might not have considered yet is the use of strategic promotional products....

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Do's and Don'ts of B2B Christmas Gifting: A Strategic Approach

Navigating the festive season in the business world can be a tricky affair, especially when it comes to B2B gifting. It's not just about picking out a nice present; it's a strategic move, a relationship builder, and sometimes, a potential minefield of faux pas....

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Harnessing the Power of Custom Apparel for Team Building and Brand Marketing

In the world of business, it's no secret that a strong team and a recognisable brand can be two of your biggest assets. But did you know that these two elements can actually work hand in hand? That's right, by leveraging custom apparel, you can not only boost your team's morale but also enhance your brand exposure.   Think about it....

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New Zealand B2B Corporate Gifting Tax Deductions: What You Need to Know

Understanding the tax implications surrounding corporate gifting is essential for B2B companies in New Zealand. This comprehensive guide will demystify the tax landscape surrounding corporate gifting, providing businesses with valuable insights into claimable expenses, necessary documentation, and the best practices for maximising deductions. Additionally, we will touch on the high-quality, tax-deductible gift options available through Withers & Co to cater to your business needs....

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Unique B2B Christmas Gift Ideas for Clients & Partners

The festive season offers an excellent opportunity to show appreciation to your clients and business partners, leaving a lasting impression with thoughtful, unique gifts. This listicle presents 10 creative B2B Christmas gift ideas that cater to different tastes and preferences, highlighting the importance of corporate gifting and the convenience of partnering with Withers & Co for your custom merchandise needs....

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A Beginner's Guide to Planning a B2B Corporate Gifting Strategy

A strategic corporate gifting strategy can significantly strengthen your B2B partnerships, solidify brand recognition, and improve customer loyalty. However, navigating the complexities of selecting and sending the right gifts to make a lasting impression can be daunting for those new to B2B gifting....

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7 Creative B2B Christmas Gift Ideas for Clients and Business Partners

The festive season offers a prime opportunity for businesses to strengthen relationships and show appreciation to their valued clients and partners. By offering creative and thoughtful B2B Christmas gifts, your company not only demonstrates its gratitude but also fosters lasting connections in the corporate world. In this article, we present a curated list of seven unique B2B gift ideas guaranteed to leave a lasting impression....

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Harnessing the Power of Eco-Friendly Promotional Products: Boost Your Brand while Protecting the Planet

In a world where environmental concerns are increasingly at the forefront of consumer consciousness, businesses that demonstrate a commitment to sustainability and eco-friendly practices have a competitive advantage. By incorporating eco-friendly promotional products into their marketing strategy, companies can effectively communicate their dedication to environmental responsibility, strengthening their brand image and creating lasting connections with customers who share their values....

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Top Corporate Gifts to Boost Employee Morale & Productivity

Creating and maintaining a positive work environment is essential for employee satisfaction, morale, and productivity. One effective way to achieve this is through the thoughtful selection and presentation of corporate gifts, tailored to the unique preferences of each team member....

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