Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
In the modern business world, being eco-conscious is no longer just a choice; it's a necessity. Consumers are increasingly demanding that the brands they support are not only delivering high-quality products but are also doing so in a way that respects the environment. One way businesses can meet these expectations is by utilising innovative eco-friendly promotional products....
In today's saturated marketplace, companies are increasingly using promotional products to make their brands stand out. But this isn't just about slapping a logo on a t-shirt or a coffee mug. There's a whole science behind it, a fascinating blend of psychology, marketing strategy, and design principles. The science of custom merchandise is all about understanding how promotional products can effectively boost brand recognition....
We all love a good piece of merch, don't we? The satisfaction of showing off our support for a favourite band, sports team, or even a beloved podcast is undeniable. But have you ever stopped to consider the power custom merchandise can wield beyond just expressing our personal interests? Non-profit organisations have a unique challenge....
The world of corporate gifts and promotional products is a competitive space, with businesses striving to create lasting impressions by offering unique and visually striking items. High-quality prints play a vital role in achieving this goal, elevating standard merchandise to unforgettable keepsakes that enhance brand recognition and loyalty....
Corporate events offer businesses a powerful platform to showcase their brand and connect with potential clients, partners, and other industry players in a meaningful and impactful manner. To maximise the opportunities presented by such events, it is crucial to craft an unforgettable brand experience that leaves a lasting impression on attendees and sets your company apart from the competition....
In an increasingly competitive corporate landscape, investing in employee engagement and morale has become a key priority for businesses seeking to thrive and prosper. A highly motivated, empowered, and satisfied workforce is the lifeblood of any organisation. Engaged employees contribute not only to business growth and innovation but also to the establishment of a robust, dynamic, and supportive company culture....
In today's rapidly evolving business landscape, an increasing number of organisations are recognising the importance of sustainability and embracing eco-friendly practices and initiatives. As a brand, it has become essential to convey your commitment to ethical and environmentally responsible choices, not only in your day-to-day operations but also in the promotional products and custom merchandise you choose to represent your values....
Corporate events, from conferences and trade shows to team-building retreats and product launches, play a pivotal role in fostering engagement, generating interest, and nurturing relationships with clients, employees, and stakeholders. However, with an increasingly saturated corporate landscape, it's essential to stand apart and leave a lasting impression on event attendees....
In an increasingly competitive business environment, finding innovative ways to foster meaningful connections with clients, employees and partners is more important than ever. Personalised gifts have emerged as a powerful tool in achieving this goal, demonstrating attentiveness, appreciation and commitment, and significantly contributing to long-term relationship-building efforts....
In today's rapidly evolving market landscape, businesses are continuously seeking innovative ways to capture attention, engage their audiences and create memorable experiences that translate into strong brand recall. Custom promotional products have emerged as a popular and effective marketing tool, offering the opportunity to showcase your brand in a tangible, value-driven way....
With businesses worldwide paying increasing attention to sustainability and environmental preservation, adopting eco-friendly practices and incorporating sustainable materials into everyday operations has become integral to brand reputation and long-term success. As specialists in sourcing and delivering quality branded merchandise and custom promotional products, we recognise the immense potential of sustainable and environmentally responsible promotional items for boosting brand image while making a positive impact on the planet....
As environmental awareness and the demand for sustainable solutions continue to grow, businesses have the unique opportunity to adapt their marketing strategies and showcase their commitment to reducing their ecological footprint. Branded eco-friendly merchandise not only benefits our planet, but it also fosters meaningful connections with environmentally-conscious customers and projects a positive brand image....