Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand.
Creating a lasting impression on clients and business partners is integral to maintaining successful B2B relationships. One effective way to achieve this is through personalising corporate gifts, tailored to suit the recipient's preferences while reflecting your brand's professionalism and unique identity....
Building strong relationships with clients is key to the success of any business. One way to foster rapport and express gratitude for their support is through purposeful and meaningful client gifts. Offering branded merchandise and custom promotional products as tokens of appreciation is not merely a kind gesture – it also reinforces your brand's presence and adds value to your clients' lives....
Investing in a thoughtful and well-executed B2B Christmas gifting strategy can yield significant benefits for businesses, strengthening relationships with clients and partners, promoting your brand, and generating goodwill. However, to truly maximise the impact and value of your corporate gifting initiatives, ensuring an optimal return on investment is essential....
Selecting the right promotional products for your B2B marketing efforts can significantly impact the effectiveness of your campaigns and the relationships you forge with clients and partners. With countless options available in the marketplace, it is vital to consider several key factors when choosing promotional items that will resonate with your target audience and leave a lasting impression....
Creating a lasting impression on your clients, business partners, and employees is crucial for nurturing successful B2B relationships. In this article, we'll explore the strategies and techniques for maximising the impact of your B2B corporate gifting campaign, leveraging Withers & Co's expertise in delivering custom promotional products and tailored services to ensure your gifting efforts create memorable experiences for your recipients....
In the competitive B2B landscape, building trust and nurturing lasting connections with clients and partners provide a solid foundation for business success. Beyond corporate gifting, one proven method of fostering these relationships is through B2B loyalty and reward programs....
Event-based gifting represents a growing trend in the B2B landscape, offering an impactful way to enhance experiences, spur engagement, and foster stronger connections with clients and partners. By tapping into the power of event-based gifting, your company can create memorable touchpoints while promoting your brand through thoughtful and relevant gifts that resonate with recipients....
The festive season presents a unique opportunity for businesses to deepen and strengthen their professional relationships through thoughtful B2B Christmas gifting. Beyond the exchange of tangible presents, the act of gifting in the corporate realm carries significant emotional and psychological implications that can contribute to the overall success and lasting impact of these exchanges....
The importance of making a lasting impression through B2B Christmas gifting cannot be overstated. Thoughtful, innovative gifts not only showcase your appreciation and gratitude but also reinforce your commitment to maintaining strong, healthy professional connections with partners and clients alike. However, with a plethora of gifting options available, finding the perfect gift that truly stands out and creates a memorable experience can be a daunting and time-consuming task....
As global environmental concerns continue to grow, businesses are seeking ways to minimise their footprint while maintaining strong relationships with partners and clients. The festive season presents a unique opportunity for B2B companies to reflect on their Christmas gifting practices and incorporate sustainable and eco-friendly solutions that align with their values and those of their partners....
The festive season presents a valuable opportunity for businesses to recognise their employees' hard work, celebrate achievements, and foster a positive work environment through thoughtful and meaningful corporate Christmas gifts. Thoughtfully curated gifts not only express gratitude and appreciation for your employees' dedication and commitment but can also boost morale, strengthen team bonds, and contribute to an engaging and thriving work culture....
The growing emphasis on sustainability has taken centre stage in the corporate world, with businesses embracing green practices to address pressing environmental concerns and meet the evolving expectations of their clients, partners, and employees. As a reflection of these values, eco-friendly corporate gifting options have gained traction, shaping the way businesses approach their B2B Christmas gift strategies....