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Withers & Co works hard to bring our clients new ideas, trends, and examples of how other companies are using promotional products, branded merchandise and apparel to take the from a company to a brand. These businesses know their merchandise and apparel is the only part of their brand their clients can touch, so it needs to be special. Our blog is a source for ideas and inspiration. Find something that resonates with you and Withers & Co can help you apply that concept to your merchandise and apparel here in New Zealand. 

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Sporting Success: Elevating Your Brand with Custom Athletic Merchandise

In today's highly competitive market, businesses must find creative and effective ways to engage their target audience, create brand awareness, and foster a sense of connection and loyalty. One approach to achieving these goals is through custom athletic merchandise - uniting a passion for sports with a brand's promotional endeavours....

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Create Impactful B2B Christmas Gifts that Impress Your Corporate Network

As the festive season approaches, businesses face the challenge of standing out in an increasingly competitive landscape filled with corporate gifts. A well-planned and executed gifting strategy is vital for leaving a lasting impression on your clients, partners, and employees.   Thoughtful, unique, and impactful gifts can demonstrate your brand's commitment to your business relationships and contribute to the festive cheer....

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Global Impact, Local Flair: Showcasing and Supporting Local Artisans through B2B Custom Gifting

In an increasingly globalised world, the significance of fostering and maintaining strong local communities has never been more vital. Showcasing and supporting local artisans through your B2B corporate gifting strategies not only affirms your company's commitment to empowering homegrown talent but also delivers one-of-a-kind experiences for your partners that celebrate craftsmanship and cultural heritage....

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Utilise B2B Christmas Gifting to Boost Your Brand Promotion Efforts

Corporate gifting is an integral aspect of business culture, serving as a valuable tool in fostering goodwill, expressing gratitude, and strengthening relationships within the B2B sphere. However, with well-crafted strategies and execution, corporate gifts can also serve as a potent instrument for brand promotion, driving consumer attention, enhancing brand reputation, and catalysing growth....

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Meaningful B2B Christmas Gifts: A Guide to Value-Driven Branded Merchandise

As the festive season approaches, businesses are presented with an opportunity to enhance their relationships with clients and partners through thoughtful and value-driven B2B Christmas gifts. A carefully curated gifting strategy, featuring custom branded merchandise that adds value, showcases your brand identity, and fosters stronger connections, can significantly elevate the recipient's experience and leave memorable, long-lasting impressions....

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Cultivating B2B Relationships with Thoughtful Corporate Christmas Gifts

Corporate Christmas gifting is not only a way to show appreciation and gratitude to your valued B2B clients and partners but is also an opportunity to strengthen and solidify long-lasting business relationships. A thoughtful and well-executed gifting strategy can have far-reaching effects, enhancing collaboration, generating goodwill, and fostering a sense of trust and dedication....

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Memorable B2B Christmas Gifts for Employees: Boosting Appreciation and Engagement

The festive season presents an opportune time for businesses to acknowledge and celebrate their employees' contributions, exemplifying their appreciation through carefully curated B2B Christmas gifts. Besides being a thoughtful gesture, such gifts can elevate employee morale, motivation, and engagement, ultimately driving a positive and fulfilling work environment....

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Sustainable Corporate Gifting: Going Green with Your B2B Christmas Gifts

As environmental concerns continue to rise, businesses are increasingly seeking ways to embrace sustainable practices across various aspects of their operations. Corporate gifting is no exception, with many companies now opting for eco-friendly alternatives in their B2B Christmas gifting strategy....

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Creating Lasting Impressions: The Art of Memorable B2B Corporate Gifting

Corporate gifting plays a pivotal role in the realm of B2B relationships, serving as both a vehicle to express appreciation and a powerful tool to create lasting connections with clients and partners. However, with the multitude of gifting options and ever-growing expectations within the business world, crafting impactful gifts that genuinely resonate with recipients can feel like an elusive art form....

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Festive Fusion: Corporate Christmas Gifting Ideas to Strengthen B2B Connections

The festive season presents a golden opportunity for brands to solidify their connections with B2B partners through heartfelt, meaningful Christmas gifts. As companies celebrate the year's achievements and prepare for new challenges ahead, showing appreciation and goodwill through well-thought-out gifts can enhance collaboration, forge loyalty, and express your company's gratitude for its partners' contributions to its success....

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Sustainable B2B Christmas Gifting: Eco-Friendly Branded Merchandise Guide

As environmental concerns continue to gain precedence across industries, adopting sustainable practices within your B2B Christmas gifting strategy is becoming increasingly essential. By choosing eco-friendly branded merchandise, you not only demonstrate your brand's commitment to social and environmental responsibility but also foster positive associations with your clients and partners who share these values....

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The Comprehensive Guide to Planning a Successful B2B Gifting Campaign

B2B gifting is more than just handing out products to partners or clients; it is a powerful tool for fostering strong, lasting connections and mutually beneficial business relationships. A thoughtfully-planned and executed gifting campaign not only makes recipients feel valued but also elevates your brand's reputation and strengthens your professional network....

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